NOIR is a premium British brand redefining home and car fragrance with luxury scent profiles and minimalist design. Specialising in long-lasting air fresheners, NOIR combines bold visual identity with refined scent experiences that elevate everyday environments.
NOIR is rated Excellent on TrustPilot and is recognised as a Star Shop business on TikTok Shop, highlighting both quality and customer satisfaction. With 115k TikTok followers and 19k on Instagram, NOIR drives strong online engagement and brand recognition that translates to in-store demand.
Retailers can earn up to 55% margins, with shelf-ready products designed for visual impact and high sell-through. Each item is compact, aesthetic, and suitable for a wide range of retail environments including lifestyle, homeware, automotive, and gifting.