Fleet London

*Thinking of trying us? Free pair of boxers with first order* Fleet London came into being when our founder, for many years a finance guy, couldn’t source sensibly priced casual shirts made from quality lighter cotton rather than heavier oxford, and when his favourite brand of classic cut boxers suddenly evolved into a wider-legged loose-fitting form. So today we offer sharp shirts with the neatness of a button collar and the practicality of a breast pocket, with contrasting collar and sleeve placket taping, an embroidered logo and spare buttons in a waxed paper envelope. Our boxers have a slightly slimmer fit with side slits for extra comfort. Our logo is the atlantic salmon, a fish that has started to re-appear in the Thames in the last few years for the first time since the 1830s, a clear signifier of the cleaning and rebirth of London’s river system. All of our cotton is Better Cotton Initiative and Oekotex compliant.